SPRINGS

ART DIRECTION
PACKAGING
VIDEO

Springs Spiked Punch - a delicious and refreshing drink for the summer. Is a new product developed under Heineken’s innovation team. The ask was to create still and video assets for a campaign to launch their product. Our focus was to introduce and elevate the product by creating a playful and colorful visual language that resonated with their audience and flavors. Internally, we worked on packaging and art direction for the brand.