Tanya Pedra is a multidisciplinary designer and art director based in New York. She moves fluidly across disciplines — asking questions first, designing second. The work that follows is always rooted in strategy and human connection.

Fluent in English, Spanish, Portuguese and Catalan, and shaped by years living and working across Mexico, Brazil, Barcelona, and New York, she brings a multicultural sensibility to her work that informs how she thinks about audience, context, and meaning.

Her leadership style is grounded in empathy and directness — constructive, direct and transparent feedback and a firm belief that diversity enhances creativity and leads to more meaningful and innovative work. She believes the design community is only as strong as the people it makes room for.

Now Director of Design at Brooklinen, her first in-house role, she leads brand and creative across the full spectrum of the business.

Staying informed about new ways of working, business trends, and emerging technologies, while still caring for the simple and the old. Currently finding ways to incorporate AI responsibly into her practice.

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Press:
Fonts in Use
Shorty Awards 
Vents Magazine
Brand New
The Dieline
World Brand Design Society
AIGA Mentors Cohort 2024