Featured Work

New Balance | Back to school

ART DIRECTION / CAMPAIGN

New Balance Back to School 2024 campaign. Integrating art direction from previous New Balance creative created consistency across imagery, and casted diverse and upcoming and youth talent to push the New Balance image forward.

Crap Eyewear

BRANDING / ART DIRECTION

Inspired by the punk culture of the late ’70s, we updated Crap’s brand system to bring a bit of controlled chaos into their existing story. It’s bold, typographic, and celebrates Crap’s core DIY ethos and audience.

Lékué

PACKAGING / ART DIRECTION / EDITORIAL

Development of branding, art direction and communication strategy linked to design, innovation and the joy of cooking at home, with packaging used as the main driver for communicating the product. The pack design conveys Lekue’s five main business principles: functionality, image, excitement, internationalization, communication and, above all, healthy, nutritional food.